About
Marketing and creative leadership across brand and growth.
I am a senior marketing and creative leader with over 25 years of experience across brand
strategy, digital marketing, and creative direction.
My work focuses on setting direction, aligning teams, and building marketing systems that
support growth, governance, and long-term scale.
Experience
I have led marketing, brand, and digital initiatives across agency, in-house, and consulting environments, supporting B2B, professional services, and enterprise organizations.
My role has consistently centered on translating business strategy into clear positioning, aligned execution, and measurable outcomes.
Education
- M.S. Digital Marketing — Western Governors University
- B.S. Business Administration (Marketing) — Western Governors University
- Full-Stack Web Development Certificate — University of Texas
- A.A. Graphic Design — The Art Institute of Houston
Work History
-
Founder & Marketing Director
Abstract Creative (2017–Present) -
Senior Brand & Creative Strategist
ConocoPhillips (2022–2025) -
Senior Marketing Designer / Brand Strategist
Phillips 66 (2020–2022) -
Art Director / Digital Experience Lead
Schlumberger (2013–2020)
Leadership Focus
- Brand and go-to-market strategy
- Demand generation and growth systems
- Creative and marketing direction
- Team leadership and cross-functional alignment
- CRM, automation, and analytics ecosystems
- Vendor, budget, and brand governance